Client
SIMS | France
Info
SIMS is a real estate company that rents company office spaces.
Solution
The solution designed echoes an iconic, simple, yet bold, modern and minimalistic look and feel. It visually translates the idea of real estate and renting office spaces. The logo represents a creative combination of a house icon and a clip. Both elements perfectly depict the nature of the business. In the "SIMS" signature dominates stable, balanced, clean and bold wordmark. The icon is positioned discreetly in the upper right corner to mimic a superscript.
The SIMS signature is the result of a meticulous approach and configuration of the elements.